Keith A. Quesenberry
To the Center for Leadership Eduction, I bring 17 years of communication experience as an associate creative director and copywriter on marketing campaigns for large International Fortune 500 companies to small regional businesses.
Here I lead and develop multiple communications and marketing courses from traditional to social media. I pull from my professional experience, teach theory, and use interactive methods to inspire and help prepare future leaders in today's fast paced innovation driven business environment.
I am also active in academic research. I have published journal articles, lead workshops and presented at academic conferences including AAA and AEJMC.
Specialties: Branding, integrated marketing communication, advertising, PR, social media, presentations, creative thinking, copywriting and interactive teaching methods.
Academic program developer, coach and project manager with significant expertise in course design, curriculum planning, online teaching, training, coaching & mentoring and major event logistics & execution.
In depth knowledge of media education and of integrating the Internet and new media into teaching & learning. Researching, developing, administering and evaluating large and small scale adult education courses, conferences, seminars and study tours. Design and teach workshops for teachers on web and data mining, document publishing, grant writing and the use of social media tools.
My experience in course programming and media education spans nearly 10 years. Most recently I was a Program Development Specialist for Teachers College, Columbia University until our organization was closed as a result of restructuring. At Teachers College I liaised with faculty and administration to research, develop, administer and evaluate hundreds of large and small scale adult education courses, conferences and study tours.
I am best known for my soup to nuts approach to academic project management, and I add a unique blend of coaching and mentoring support to thought leaders in their field who want to communicate for ultimate impact with their students in the new millennium.