Viet Thanh Nguyen reflects on a three-year experiment in assigning multimedia projects in courses designed around the question “How do we tell stories about America?” Determined to integrate multimedia conceptually into his courses, rather than tacking it onto existing syllabi, Nguyen views multimedia as primarily a pedagogical strategy and secondarily a set of tools. Exploring challenges and opportunities for both students and teachers in using multimedia, he outlines principles for teaching with multimedia, and concludes that, while not for everyone, multimedia can potentially create a transformative learning experience.